Blog & Expertise

Discover our expert advice, practical guides and in-depth analysis on competitive intelligence and market surveillance.

How to do effective competitive intelligence in 2025?

Discover, step by step, how to set up truly effective competitive intelligence: sources, tools (including GetAlert), KPIs and best practices.

Discover how social listening revolutionizes marketing in 2025. Practical guide with strategies, compared tools and expert advice.

Discover the most common mistakes that can ruin your competitive surveillance strategy and learn how to avoid them.